Economic Benefits of a Digitally Savvy Board
- 34% higher revenue growth
- Less than 1/4 of boards are digitally savvy
- More than 3 digitally savvy board members brings economic benefits
How does a company add digitally savvy board members?
- Use consistent terminology understood by all
- Treat digital strategies are business strategies
- Track company digital data (e.g. digital use, orders…)
- Talk about business digital achievements. Highlight it & highlight it again
- Coordinate work to draw broad board support for digital strategies
MIT Sloan School | How to build a digitally-savvy board