Business Roundtable Changes Course: Corporate Citizenship Wins

Who: Top CEOs from the largest corporations in the U.S. 

The big deal: Since 1997 the Business Roundtable defined the primary purpose of a company as serving shareholders. Times are changing. Consumer demand for corporate citizenship and the Business Roundtable agrees

What it means: Companies now define success by investing in employees, the community, ethical practices, and shareholder value.

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