Identity Driven CSR

A business’ social impact is thought of either as a tenant of the company or as interwoven into the company’s identity/purpose/brand. Some say the Business Roundtable 2019 Statement of Purpose that calls for companies “to lead their companies for the benefit of all stakeholders—customers, employees, suppliers, communities, and shareholders” requires social impact to be in modern business’ brand.

CSR Wire | 7 Best Practices for Creating an Impactful CSR Strategy