In Response to Consumer Demand Manufacturers Get More Health Conscious & Sustainable

Why: Younger customer base makes environmentally-focused decisions when purchasing food/drink items. 66% of consumers will pay more for sustainable products.

Big Names Take Action: 

  • NestlĂ© to phase out non-recyclable plastics by 2025
  • Coca-Cola will refill or recover 56% of its bottles & cans by 2020
  • Kellog to support 1M farmers to deliver climate-smart farming by 2030

How the Little Guy Can Compete:

  • More flexible supply chain & order fulfillment process
  • CSR focused product traceability
  • Adopt tech to help determine/track areas for sustainability 

FoodDive | 3 Ways for Smaller Companies to Pack a Punch in the Brave New World of Food & Beverage Manufacturing