Social Impact
What’s happening? Millennials contributed $51.1 billion to sustainable funds in 2020. Driven largely by sustainability and climate change. In contrast 2% of Boomers take into account ESG when investing.
Why is this important? Morningstar data shows 72% of the U.S. population “expressed at least a moderate interest in sustainable investing,”
How will this be important? Experts say Millennial interest in ESG is a factor of timing more than generational interest.
NASDAQ | Millennials Are a Driving Factor in the Growth behind ESG Investments
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