No Longer a Trade-Off Between Purpose & Profit

Business synergies from incorporating purpose driven profit:

• improved customer acquisition and retention
• improved staff engagement
• lower costs

The bottom-line (per Harvard Business Review):

• Highly meaningful work generates an additional $9,078 per worker/year. 
• When employees feel their work is highly meaningful, companies save $6.43 million/year on turnover for every 10,000 employees.

Success – Bulb Energy 

Bulb became the UK’s biggest green energy supplier during a time when 7 UK energy suppliers failed. Bulb reaches more than 1 million customers and attracts new employees by providing 100% renewable electricity and 100% carbon neutral gas.

Chief Sustainability Officer | Balancing Purpose and Pay