Welcome to the T Rowe Price Social Impact Fund

What’s happening? Let’s look at T Rowe Price’s press release…because their word choices here say A LOT about the growth and import of ESG. They say “significant secular changes afoot” and “link between societal good and performance”

Why is this important? it’s like when you realize your weird uncle whose reputation to put his foot in his mouth all of a sudden became woke.

How will this be important? Change is afoot… This is the new normal.

T Row Price Launches First Impact Fund