Pilot to Stop Wrong Way Drivers

What’s happening? A pilot project in Iowa is using data to identify the worst intersections for wrong way driving, the best place to place warning signs, the best kind of warning signs (signage, flashing lights, cameras…)

Why is this important? 60% of wrong way drivers are alcohol impaired, but the pilot is also gathering data on when and where to notify drivers of the wrong way

How will this be important? if this project reduced wrong way driving it can be replicated.

Route Fifty | A $1M Project to Prevent Wrong-Way Driving